Who we are

Durham Distribution was founded by Arjuna Durham following his time at the Kelley School of Business at Indiana University. While many of his peers pursued traditional corporate careers, Arjuna knew early on that corporate life wasn’t the path he wanted. He was drawn instead to building something of his own, something practical, scalable, and centered on helping others grow.

The company began with a simple mission: help brands expand online through reliable distribution and real partnership. Many strong products struggle to scale in modern commerce without consistent purchasing, clear communication, and a partner who genuinely cares about how the brand is represented. Durham Distribution exists to support that growth by improving visibility, strengthening availability, and operating with transparency from day one.

At the center of everything we do is the relationship. We work to earn trust through responsiveness, clean execution, and long-term thinking, not short-term transactions. As partnerships deepen and results compound, Durham Distribution aims to scale alongside the brands it supports while staying disciplined, accountable, and easy to work with.

Today, Durham Distribution is building a foundation as a trusted distribution partner for brands looking to expand with confidence. The philosophy is simple: operate with integrity, communicate clearly, and grow through mutually beneficial relationships.